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Sustainable Brands

A growing number of fashion brands understand the environmental and social necessity to change production methods as well as and the business opportunity lying in the sustainable offer. 

 
66% of consumers are willing to spend more on a product if it comes from a sustainable brand.
— Forbes
 

 
Safety from harmful substances, environmentally and socially responsible production is very important to 60% of the people globally.
— The Key to Confidence: Consumers and Textile Sustainability
 

 
90% of millennials say they would be willing to boycott a fashion brand if it was not sustainable.
— Luna Atamian Hahn-Petersen - BOF
 

 
39% of people globally try to avoid brands or companies they felt were not friendly to the environment or to those making the product
— The Key to Confidence: Consumers and Textile Sustainability
 

 
Sustainability will be the next major battlefield where brands will compete for millennial spend
— Business Of Fashion